About Web Ranko
We don't just rank websites.
We grow businesses.
Web Ranko is a boutique UK SEO agency and WordPress studio — built on a simple belief: most agencies overcomplicate the work and underprepare the client. We do the opposite.
Our Story
Started in 2018 with one frustration: agencies that take retainers and deliver reports instead of results.
Web Ranko was founded because we'd seen too many businesses burned by agencies that confused activity with progress — monthly reports full of screenshots, but no real movement in rankings or revenue.
We built something different: a lean, senior-only team where the person who audits your site is the person who fixes it. No account managers. No junior SEOs getting their hours in at your expense.
Today, Web Ranko works with ambitious UK businesses across legal, eCommerce, SaaS, and professional services — helping them turn organic search into their most reliable growth channel.
What we stand for
Six principles that guide every project
These are not mission statement words. They are the filters we use when deciding what to take on, how to work, and when to say no.
Data, not opinions
Every recommendation is backed by crawl data, keyword research, and competitor analysis — not gut feeling or convention.
Speed without shortcuts
Audits in 48 hours. Monthly sprints. But we never cut corners on quality to move faster — momentum is built sustainably.
Senior expertise only
No juniors on client accounts. Every specialist has years of hands-on SEO and WordPress experience, not just certifications.
No lock-in contracts
Rolling monthly engagements only. We want you to stay because results compound — not because leaving is painful.
Radical transparency
Live dashboards. Monthly calls. If something is not working, we say it — and we show you what we are changing, and why.
Long-term thinking
We optimise for compounding growth, not vanity metrics. A keyword ranking on month one is the seed — the harvest comes later.
Why Web Ranko
Small enough to care deeply. Sharp enough to compete with anyone.
The boutique model is not a limitation — it is the advantage. You deal directly with the specialist. There is no account manager between you and the person doing the work.
Direct access to your specialist
The person who audits your site presents the findings and executes the work — start to finish.
Proven across industries
Legal, healthcare, eCommerce, SaaS, local services — we have grown organic traffic in sectors most agencies avoid.
Measurable, reportable results
Every engagement starts with a baseline and ends with proof. We tie every activity back to traffic and revenue movement.
The team
Senior specialists. No juniors. No exceptions.
Every person at Web Ranko has been in the industry long enough to know what actually moves rankings — and confident enough to tell you when something will not.
Ryan Mitchell
Head of SEO
12 years in organic search. Technical SEO, content strategy and link building across legal, finance and eCommerce.
Umar Haroon
WordPress Lead Developer
Custom theme and plugin development. Core Web Vitals specialist with a 90+ PageSpeed track record on every build.
Shahbaz Khan
Local SEO & Content Strategist
Local SEO, topical authority building and E-E-A-T content for regulated industries including health and legal.
Freya Bennett
Head of Client Strategy
Your first point of contact and ongoing account lead. Eight years in digital strategy, focused on reporting and ROI measurement.
Our journey
How we grew from a two-person studio to a 50-strong team
Founded in East London
Started as a two-person consultancy focused exclusively on technical SEO for UK law firms and financial services.
Launched WordPress division
Added a dedicated WordPress development team after recognising how much rankings depend on the technical quality of the site underneath the SEO.
50+ clients milestone
Reached 50 active clients across 12 industries. Maintained a 94% client retention rate through the year.
Core Web Vitals focus
Built a specialist CWV remediation practice ahead of Google's Page Experience update — helping clients pass before the rollout.
Expanded to Manchester
Opened a second office in Manchester to serve clients in the North West, and grew the team to 30+ specialists.
AEO & AI Search launched
Launched an Answer Engine Optimisation practice — structured content, FAQ schema, and entity strategy for Google AI Overviews, ChatGPT and Perplexity.
Work with us
Ready to work with a team that actually does what it says?
Start with a free audit. A senior specialist reviews your site within 48 hours — no obligation, no sales pitch.